Business Intelligence, What is it?

Business Intelligence (BI) is defined as the skills, technologies, applications and practices used to help a business acquire a better understanding of its commercial context. Business intelligence may also refer to the collected information itself.  Simply put, Business Intelligence is the art of putting a companies data to work.

Business intelligence can take many forms, analyzing the past using historical data, or looking into the future with real time data processing.  The information generated will apply to all levels of the business organization, from the directors needing dashboards with high level information, down to the data analyst needing row by row detail.

In any form: OLAP, analytics, data mining, business performance management, benchmarks, text mining, or predictive analytics business intelligence has one goal; to help the business find and act on new ways to streamline processes and find areas to improve and generate maximum revenue.

Business Intelligence, Why do I need it?

In any economic situation it is always important to understand the basic components of business: financials, customer satisfaction, product tracking, "just in time" supply chains, and profit to name a few.  Trying to run a business without these things would be like driving down the interstate without directions, you may get to your destination but how long will it take, and how much will it cost you?  

Having access to a good Business Intelligence system would provide the "GPS navigation" required to guide the key decision makers to their destination in the most efficient and productive manner.

In reality the question should be: Business Intelligence, Can I afford not to have it?

Business Intelligence, Why DIIS?

Dynamic Information Integration Solutions has more than 9 years of business intelligence experience ranging from full scale Enterprise Data Warehouses to the small business custom built solutions.  Using in house technologies DIIS has designed many BI solutions that produced near immediate ROI.

DIIS specializes in linking your business knowledge and needs with technology.  Making that transition seamless and effortless the business can capitalized on its human and technical capital producing profit, finding areas of improvement, and ways to track the improvements over time.